Following the trends, it’s evident enough that cryptocurrencies are the order of the day, but much more than this, NFTs are going viral, even beyond imagination. So the first question to ask is what is NFT?
An insight on NFT
Contrary to other cryptocurrencies, non-fungible token (NFT) is a non-interchangeable unit of data, stored on a blockchain that can be sold and traded. It is primarily the claiming and registration of ownership of a particular digital asset on a blockchain. One amazing thing about these assets is that each and everyone one of them has a predetermined value and digital address, and this is to ensure authenticity.
Part of its uniqueness, or we could say, one of its attributes is that is often associated or represented by a physical asset which could be a work of art; a picture, audio, or video.
We need to understand that it’s much more than a collection of arts, it’s a safe and lucrative investment, and it’s a big win for the investors when the value appreciates. NFTs aren’t only beneficial to the buyers alone, it’s amazing to know that NFTs optimum increase in value to the work of designers.
Understand the effects of a good designs
Before divulging into various design inspirations for NFT, it’s pertinent to understand the positive effects such designs would have:
The NFT world isn’t something to just venture into without a concrete understanding of the market structure and its intent. As much as the market structure is being considered, the design has a tremendous effect because NFTs collections are work arts, and it takes a top-notch design go to make them attractive and stand out.
According to statistics, in the third quarter of 2021, Axie Infinity, a play-to-earn video game from Vietnam contributed to an increased speed in NFT trading. It’s evident that more than 80% of NFTs are sold because of their designs and this is to let you know that nothing beats an excellent design!
Knowing your design niche.
As an NFT trader, it’s important to know what suits your brand best, and what works for you!
Know your target audience!
First and foremost, doing a thorough research on your audience base is key! You need people who value in what you sell. While some specific audience have a great preference for digital art style, some would rather go for a traditional one. Knowing your target audience would enable you choose the techniques you want to use in designing your NFT.
Understand your creation/marketing intent.
Know the genuine reason behind you launching an NFT collection. You should be able to tell whether it’s to promote such product or basically for brand awareness, whichever intention you have in mind, would somehow inspire the design.
Have a specific design format.
Choose a format that goes in line with your marketing intent and target audience.
Looking at design inspiration proper.
1. Use 3D art
In order to gain attraction for your NFT design, you could try using 3D art, just ensure you do the necessary design animation. Since some clients prefer digital art collections, using 3D art won’t be a bad idea.
2. Pop culture inspiration
The kind of world we are in currently is greatly influenced by pop culture. Virtually everything we do as an iota of Pop culture. So, bringing this idea into the NFT world and creating Pop art methods would help in no small way.
3. Anime-inspired design style
Anime, fully called animation, is a Japanese comic style. It’s a design style that attracts a large number of audience, so be sure to be on the right track.
4. Modern NFT designs
As stated earlier, while some audiences prefer conventional/traditional digital art style, we have those that would go for the digital art style; the Gen Z and millennials. So, for this, modern designs that perfectly suits the web are required.
5. Video storytelling
Across the internet world, video is still the most popular by which people display their content. If it could work for every other content, NFT is not an exception too. It is and would continue to be a strong means for content creation and networking.
6. Create a standard NFT design
This might be something that shouldn’t be discussed, but for emphasis’ sake, it should be duly taken note of. As it has always been, providing high-quality designs would attract clients! It gives value to the brand and increases the demand for your work.
7. Imagery/Pixelated NFT designs.
This is another style of digital art that involves tiny squares or dots making up a whole representation of an image.
A thorough search on NFT designs, one would be amazed at how much-pixelated designs are taking over, and one thing that should be understood is that, once a particular trend is on, following the trends might just be all that the brand needs to make a big win.
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